Articles

18/09/2020

Should I invest in media this autumn?

A look and why, how and where you should be investing in media this autumn.

14/09/2020

Indie media agencies join forces to launch industry-first ad campaign

The Kite Factory joins 16 indie peers to launch Land of independents campaign.

09/09/2020

The Kite Factory awarded World Vision UK media brief

International Christian children’s charity World Vision appoints TKF following competitive pitch.

09/09/2020

Radio? Ruh Roh…

A look at the changing radio market throughout Q2 and it’s role on media schedules this autmn as a result..

07/09/2020

TCF 2.0: Just another privacy update or are wider implications pending?

What the latest iteration of the IAB’s transparency and consent framework means for advertisers.

01/09/2020

It turns out that we did all read Boris’s letter.

A look at newly released data from JICMail showing just how important mail has been to us the last few months.

26/08/2020

TM Lewin’s Tim Patten joins The Kite Factory

TM Lewin’s Tim Patten joins The Kite Factory as Senior Board Advisor

25/08/2020

How shared media can step change your marketing

How Shared Media can step-change your business and make your budget work significantly harder.

17/08/2020

iOS 14: Overcoming the on-going measurement challenge

What Apple’s latest iOS update means for advertisers and three digital innovators to keep an eye on over the coming months.

11/08/2020

OOH: Out of the effectiveness comfort zone?

A look at the changing role of OOH and how it can prove a powerful neighbourhood companion for brands.