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	<title>wateraid Archives &#187; The Kite Factory</title>
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		<title>The key to effectiveness: Learnings from IPA Effectiveness Awards 2020</title>
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		<dc:creator><![CDATA[kitefactoryadmin]]></dc:creator>
		<pubDate>Wed, 21 Oct 2020 09:19:47 +0000</pubDate>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[indie agency UK]]></category>
		<category><![CDATA[IPA Effectiveness Awards]]></category>
		<category><![CDATA[media agency]]></category>
		<category><![CDATA[media planning]]></category>
		<category><![CDATA[UK independent agency]]></category>
		<category><![CDATA[wateraid]]></category>
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					<description><![CDATA[<p>Key learnings from the Grand Prix Winner and actions that can be applied to any brand as a result.</p>
<p>The post <a href="https://thekitefactorymedia.com/the-key-to-effectiveness-lessons-from-ipa-effectiveness-awards-2020/">The key to effectiveness: Learnings from IPA Effectiveness Awards 2020</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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										<content:encoded><![CDATA[<p>The post <a href="https://thekitefactorymedia.com/the-key-to-effectiveness-lessons-from-ipa-effectiveness-awards-2020/">The key to effectiveness: Learnings from IPA Effectiveness Awards 2020</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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		<title>TKF and WaterAid pick up Bronze at IPA Effectiveness Awards 2020</title>
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		<dc:creator><![CDATA[kitefactoryadmin]]></dc:creator>
		<pubDate>Mon, 19 Oct 2020 12:11:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Bronze]]></category>
		<category><![CDATA[IPA Effectiveness Awards]]></category>
		<category><![CDATA[wateraid]]></category>
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					<description><![CDATA[<p>The Kite Factory and WaterAid pick up Bronze at IPA Effectiveness Awards 2020.</p>
<p>The post <a href="https://thekitefactorymedia.com/tkf-and-wateraid-pick-up-bronze-at-ipa-effectiveness-awards-2020/">TKF and WaterAid pick up Bronze at IPA Effectiveness Awards 2020</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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										<content:encoded><![CDATA[<p>The post <a href="https://thekitefactorymedia.com/tkf-and-wateraid-pick-up-bronze-at-ipa-effectiveness-awards-2020/">TKF and WaterAid pick up Bronze at IPA Effectiveness Awards 2020</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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		<title>#PMA20: The Kite Factory on Winning Best Brand Engagement</title>
		<link>https://thekitefactorymedia.com/pma20-the-kite-factory-on-winning-best-brand-engagement/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=pma20-the-kite-factory-on-winning-best-brand-engagement</link>
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		<dc:creator><![CDATA[kitefactoryadmin]]></dc:creator>
		<pubDate>Tue, 21 Jan 2020 17:03:56 +0000</pubDate>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[awards]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[performance marketing]]></category>
		<category><![CDATA[the kite factory]]></category>
		<category><![CDATA[wateraid]]></category>
		<category><![CDATA[wateraid #untapped]]></category>
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					<description><![CDATA[<p>PerformanceIn talks to Head of Insight, Planning &#038; Strategy, Rik Moore on the award-winning WaterAid Untapped campaign. </p>
<p>The post <a href="https://thekitefactorymedia.com/pma20-the-kite-factory-on-winning-best-brand-engagement/">#PMA20: The Kite Factory on Winning Best Brand Engagement</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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										<content:encoded><![CDATA[<p>The post <a href="https://thekitefactorymedia.com/pma20-the-kite-factory-on-winning-best-brand-engagement/">#PMA20: The Kite Factory on Winning Best Brand Engagement</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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