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	<title>consumers Archives &#187; The Kite Factory</title>
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		<title>The DTC Playbook with Mike Stevens</title>
		<link>https://thekitefactorymedia.com/the-dtc-playbook-with-mike-stevens/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-dtc-playbook-with-mike-stevens</link>
					<comments>https://thekitefactorymedia.com/the-dtc-playbook-with-mike-stevens/#respond</comments>
		
		<dc:creator><![CDATA[kitefactoryadmin]]></dc:creator>
		<pubDate>Tue, 17 May 2022 08:50:27 +0000</pubDate>
				<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[D2C]]></category>
		<category><![CDATA[direct to consumer]]></category>
		<category><![CDATA[innocent drinks]]></category>
		<category><![CDATA[marketing podcast]]></category>
		<category><![CDATA[Mike Stevens]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[unmuddled]]></category>
		<guid isPermaLink="false">https://thekitefactorymedia.com/?p=6415</guid>

					<description><![CDATA[<p>In this months episode, Head of Planning Christian Taylor sits down with author of 'The Direct to Consumer Playbook' Mike Stevens to discuss the challenges facing DTC entrepreneurs.</p>
<p>The post <a href="https://thekitefactorymedia.com/the-dtc-playbook-with-mike-stevens/">The DTC Playbook with Mike Stevens</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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										<content:encoded><![CDATA[<p>The post <a href="https://thekitefactorymedia.com/the-dtc-playbook-with-mike-stevens/">The DTC Playbook with Mike Stevens</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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		<title>Where does brand marketing fit into the world of e-commerce?</title>
		<link>https://thekitefactorymedia.com/where-does-brand-marketing-fit-into-the-world-of-e-commerce/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=where-does-brand-marketing-fit-into-the-world-of-e-commerce</link>
					<comments>https://thekitefactorymedia.com/where-does-brand-marketing-fit-into-the-world-of-e-commerce/#respond</comments>
		
		<dc:creator><![CDATA[kitefactoryadmin]]></dc:creator>
		<pubDate>Wed, 04 May 2022 15:09:41 +0000</pubDate>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[brand awareness]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[media planning]]></category>
		<guid isPermaLink="false">https://thekitefactorymedia.com/?p=6347</guid>

					<description><![CDATA[<p>Digital Account Executive Annabel Crook takes a look at brand marketing in the e-commerce world.</p>
<p>The post <a href="https://thekitefactorymedia.com/where-does-brand-marketing-fit-into-the-world-of-e-commerce/">Where does brand marketing fit into the world of e-commerce?</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>The post <a href="https://thekitefactorymedia.com/where-does-brand-marketing-fit-into-the-world-of-e-commerce/">Where does brand marketing fit into the world of e-commerce?</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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		<title>Last call for Christmas 2021</title>
		<link>https://thekitefactorymedia.com/last-call-for-christmas-2021/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=last-call-for-christmas-2021</link>
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		<dc:creator><![CDATA[kitefactoryadmin]]></dc:creator>
		<pubDate>Tue, 30 Nov 2021 12:51:45 +0000</pubDate>
				<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[christmas]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[COVID-19]]></category>
		<category><![CDATA[media agency]]></category>
		<category><![CDATA[spending]]></category>
		<category><![CDATA[the kite factory]]></category>
		<category><![CDATA[uk advertisers]]></category>
		<guid isPermaLink="false">https://thekitefactorymedia.com/?p=5447</guid>

					<description><![CDATA[<p>This week, we take a look at consumer spending and what to expect as we begin the countdown to Christmas Day.</p>
<p>The post <a href="https://thekitefactorymedia.com/last-call-for-christmas-2021/">Last call for Christmas 2021</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>The post <a href="https://thekitefactorymedia.com/last-call-for-christmas-2021/">Last call for Christmas 2021</a> appeared first on <a href="https://thekitefactorymedia.com">The Kite Factory</a>.</p>
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