performance Archives » The Kite Factory https://thekitefactorymedia.com/tag/performance/ We're a media independent Tue, 21 Oct 2025 17:41:04 +0000 en-GB hourly 1 https://wordpress.org/?v=6.9.4 The Omnichannel Opportunity: Shaping the Future of Programmatic   https://thekitefactorymedia.com/the-omnichannel-opportunity-shaping-the-future-of-programmatic/?utm_source=rss&utm_medium=rss&utm_campaign=the-omnichannel-opportunity-shaping-the-future-of-programmatic https://thekitefactorymedia.com/the-omnichannel-opportunity-shaping-the-future-of-programmatic/#respond Fri, 17 Oct 2025 10:59:11 +0000 https://thekitefactorymedia.com/?p=11097 Simi Gill, Head of Digital, looks at how marketers can manage challenges from clients on investing into omnichannel programmatic.

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]]> https://thekitefactorymedia.com/the-omnichannel-opportunity-shaping-the-future-of-programmatic/feed/ 0 Performance planning: testing roadmaps and frameworks https://thekitefactorymedia.com/performance-planning-testing-roadmaps-and-frameworks/?utm_source=rss&utm_medium=rss&utm_campaign=performance-planning-testing-roadmaps-and-frameworks https://thekitefactorymedia.com/performance-planning-testing-roadmaps-and-frameworks/#respond Tue, 28 Jun 2022 15:51:00 +0000 https://thekitefactorymedia.com/?p=6588 Head of Search, Niki Grant's latest instalment in her Performance Planning series for Mediatel.

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]]> https://thekitefactorymedia.com/performance-planning-testing-roadmaps-and-frameworks/feed/ 0 Performance planning: what you need to know about cost per acquisition https://thekitefactorymedia.com/performance-planning-what-you-need-to-know-about-cost-per-acquisition/?utm_source=rss&utm_medium=rss&utm_campaign=performance-planning-what-you-need-to-know-about-cost-per-acquisition https://thekitefactorymedia.com/performance-planning-what-you-need-to-know-about-cost-per-acquisition/#respond Fri, 29 Apr 2022 08:50:00 +0000 https://thekitefactorymedia.com/?p=6401 Head of Search, Niki Grant's latest instalment in her Performance Planning series for Mediatel.

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]]> https://thekitefactorymedia.com/performance-planning-what-you-need-to-know-about-cost-per-acquisition/feed/ 0 Leonard Cheshire appoints The Kite Factory to tell Charlie’s story https://thekitefactorymedia.com/leonard-cheshire-appoints-the-kite-factory-appoints-to-tell-charlies-story/?utm_source=rss&utm_medium=rss&utm_campaign=leonard-cheshire-appoints-the-kite-factory-appoints-to-tell-charlies-story https://thekitefactorymedia.com/leonard-cheshire-appoints-the-kite-factory-appoints-to-tell-charlies-story/#respond Thu, 05 Mar 2020 11:03:57 +0000 https://thekitefactorymedia.com/?p=2559 Leonard Cheshire appoints The Kite Factory to drive awareness of their #ActuallyICan campaign.

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