Thoughts

07/08/2024

⁠Advertisers’ role in combating hate speech: Ensuring brand safety amid social media turmoil

Digital Business Director Simi Gill offers effective steps to ensure brand safety and social responsibility in challenging times.

31/07/2024

Media and marketing: A moral maze?

Head of Operations Gabby Krite explores how far marketers should go in balancing morals and media buying.

30/07/2024

Why heavy metal fans might be the most receptive audience to your ad

Data & Insight Director John Clarvis explores how music preferences reveal insights about consumers’ personalities.

26/07/2024

TKF and ZSL bring underwater penguins to the streets of Central London

We’re so proud to see the launch of ZSL’s brilliant ‘Feel the Wonder’ OOH-led campaign.

24/07/2024

Navigating the Cookie Chaos: What does Google’s update mean for advertisers?

Head of Operations Gabby Krite shares thoughts on Google’s latest update on third-party cookies.

23/07/2024

Event: Midlife Revolution

Catch up on the highlights and the keynote presentations from our event on exploring the untapped advertising potential of a misrepresented audience

18/07/2024

Midlife Revolution: Exploring the untapped advertising potential of a misrepresented audience

Our latest whitepaper report exploring how brands can captivate midlife women.

04/07/2024

The surge of the eco brand: how did they do it?

Senior Digital Account Manager Naomi Linturn explores how eco-brands leverage sustainability trends to overcome pricing challenges.

26/06/2024

How to act on ad inaction during an election period

What does the upcoming election period mean for us as advertisers?

12/06/2024

Is hate speech being addressed at the same rate as privacy concerns on social media platforms? 

Digital Business Director Simi Gill raises concerns over social media platforms prioritising user privacy over tackling hate speech and online abuse.