Thoughts

22/03/2022

Unpacking the IPA’s Making Sense Report

In this pilot episode, Rik, Niki and Christian sit down to unpack the IPA’s aptly-named Making Sense report and what this means for marketers in today’s climate.

16/03/2022

Harnessing technology to create a positive hybrid working culture

Our resident IT guru James Mooney shares how technology has supported the new hybrid life at TKF.

15/03/2022

The Kite Factory hires WaterAid’s Charley Day

A big TKF welcome to Charley Day who joins us as our new Strategy Director.

12/03/2022

Marquee TV appoints The Kite Factory

We’re thrilled to announce that we have been appointed as media planning and buying agency for subscription video service, Marquee TV.

08/03/2022

The Kite Factory launches Female Flyers

To celebrate #IWD22 , we’re proud to announce the launch of our all-agency women’s network, Female Flyers.

25/02/2022

Performance planning: avoiding ‘analysis paralysis’

In her monthly series with Mediatel, Director of Search Niki Grant shares part two of her guide for performance planning in 2022.

14/02/2022

Don’t click on this article

Today, on National Anti-Click-Through Rate Day, Senior Digital Account Executive Maria Tudor shares why CTR isn’t a measure for campaign effectiveness, as featured in IAB UK.

03/02/2022

A day with.. Jonathan Blake, AV Investment Executive

JB shares his typical day as an AV Investment Executive at TKF.

02/02/2022

Crisis UK appoints The Kite Factory as UK media agency

We’re thrilled to partner with Crisis as their UK media agency and join them on their mission to drive growth to help end homelessness for good.

01/02/2022

The Kite Factory Announces New Generation Management Structure

We’re really excited to announce our next generation leadership team at TKF, supported by our newly formed strategy team.