Thoughts

17/03/2021

TKF awarded TAG Brand Safety Certification

TKF pick up TAG Brand Safety certification, demonstrating our commitment to providing brand safe campaigns for our clients.

17/03/2021

The Spotify Audience Network: A New Era for Podcast Advertising

A look at podcast advertising and what the new era means for us as advertisers.

16/03/2021

White Claw appoints The Kite Factory as UK media agency

We welcome White Claw to TKF family.

12/03/2021

Could Covid-19 have changed our listening habits for good?

How the pandemic has changed our listening habits, and what impact this has for radio.

03/03/2021

Will heritage newspaper brands thrive in a post cookie world?

A look at the rising importance of ‘old fashioned’ media owners coming late to the digital party.

25/02/2021

What separated the best from the rest in fundraising in 2020?

A look back at fundraising in 2020 and how charities can drive growth this year.

23/02/2021

What does Boris’s roadmap mean for UK advertisers?

Our signposts to BoJo’s recovery map and the implications for brands and their media plans.

19/02/2021

How can you stop your marketing budget being seen as a cost?

Our tools to ensure your boardroom is speaking the same language when it comes to marketing investments.

12/02/2021

The 2021 generation gap: should we be worried?

Why the ‘all-adult’ audience isn’t what it once was and opportunities for brands to bridge the rapidly growing generation gap.

09/02/2021

Unlocking the high-value heartland of legacy givers

A whitepaper on how to tap into the heart land of high-value legacy givers.