Thoughts

15/03/2022

The Kite Factory hires WaterAid’s Charley Day

A big TKF welcome to Charley Day who joins us as our new Strategy Director.

12/03/2022

Marquee TV appoints The Kite Factory

We’re thrilled to announce that we have been appointed as media planning and buying agency for subscription video service, Marquee TV.

08/03/2022

The Kite Factory launches Female Flyers

To celebrate #IWD22 , we’re proud to announce the launch of our all-agency women’s network, Female Flyers.

25/02/2022

Performance planning: avoiding ‘analysis paralysis’

In her monthly series with Mediatel, Director of Search Niki Grant shares part two of her guide for performance planning in 2022.

14/02/2022

Don’t click on this article

Today, on National Anti-Click-Through Rate Day, Senior Digital Account Executive Maria Tudor shares why CTR isn’t a measure for campaign effectiveness, as featured in IAB UK.

03/02/2022

A day with.. Jonathan Blake, AV Investment Executive

JB shares his typical day as an AV Investment Executive at TKF.

02/02/2022

Crisis UK appoints The Kite Factory as UK media agency

We’re thrilled to partner with Crisis as their UK media agency and join them on their mission to drive growth to help end homelessness for good.

01/02/2022

The Kite Factory Announces New Generation Management Structure

We’re really excited to announce our next generation leadership team at TKF, supported by our newly formed strategy team.

28/01/2022

Mitigating media inflation in 2022

With the price of media on the rise, we take a look at how to mitigate the impact of inflation in 2022.

28/01/2022

Performance planning for 2022: a new series

In a new monthly series with Mediatel, Director of Search Niki Grant will be guiding brands through performance planning and budget optimisation in 2022.