Blog Archives

14/08/2023

Game on: Brands’ latest playground for success

Senior Programmatic Executive Max Penny-Barrow shares why in-game advertising is a fertile ground for marketers in 2023 and beyond.

03/08/2023

Targeting the over 50s in digital

Head of Digital Operations, Gabby Krite shares key information about targeting to the over 50’s in digital.

01/08/2023

Beyond the hype: Evolving marketing strategies for 2023 and beyond

MP for Digital Ben Foster takes a look at marketing strategies for 2023 and beyond.

12/07/2023

The Thread that broke the camel’s back?

Client Account Manager Phil Lam share his thoughts on the launch of Meta’s new social media app, Threads.

12/07/2023

Why bidding on your brand terms can give you the edge in paid search

Senior Digital Account Executive Camilla Hay shares the importance of bidding on your brand terms in paid search.

02/06/2023

Thriving in a transformed working world

In this episode, some of TKF’s digital department sit down to discuss their unique experiences when starting careers in the advertising industry,

01/12/2022

The history of automation in paid search

This week, Digital Account Director Jodie Brookton takes a look back at the history of automation in Google ads since its launch in 2002.

11/11/2022

Addressing the misconception that ‘digital can’t do brand’

Digital Account Director Simi Gill explores why digital should be considered a significant part of cross-channel brand planning.

22/09/2022

How can we all improve our digital eco-footprint?

This week, Digital Account Manager Naomi Linturn takes a look at the impact of digital marketing on the environment and how we can improve our eco-footprint.

16/08/2022

Why your digital creative is costing you conversions

MP for Digital Ben Foster shares an insight into TKF’s Kite Studio and the key three areas to look at when an assets framework.