Blog Archives
How to act on ad inaction during an election period
What does the upcoming election period mean for us as advertisers?
Is hate speech being addressed at the same rate as privacy concerns on social media platforms?
Digital Business Director Simi Gill raises concerns over social media platforms prioritising user privacy over tackling hate speech and online abuse.
White Claw launches ‘Refreshment Like No Other’ summer OOH campaign
We’re thrilled to see the launch of White Claw’s summer OOH campaign!
Debunking five myths of programmatic buying
Chief Digital Officer Ben Foster presents five counterarguments to preconceptions surrounding programmatic buying.
Navigating the MFA minefield: Avoiding clickbait sites in programmatic advertising
Programmatic Executive Revanth Rajendran shares key insights on identifying and filtering out MFA sites in the digital advertising landscape.
Sledgehammer vs scalpel: TV planning is about power as well as precision
Head of Broadcast Gregor Chalmer’s shares why brands should take a more holistic approach that accounts for TV’s broader, long-term brand-building power.
The Kite Factory names chief digital and commercial officers
We are delighted to promote Ben Foster to Chief Digital Officer and Jonathan Leech to Chief Commercial Officer.
Diversifying away from social ads is essential for SME survival
MP for Planning Christian Taylor offers four key considerations for SMEs looking to expand beyond social media into a diversified advertising strategy.
The Kite Factory names James Smith CEO amid senior restructure
We are thrilled to announce the appointment James Smith to CEO and celebrate three new Managing Partner promotions.
TKF’s Gabby Krite crowned NDA’s All-Star Hero
We’re thrilled to see Gabby Krite awarded Agency and All-Star Hero at this years NDA Hero Awards!