Blog Archives

03/05/2024

Sledgehammer vs scalpel: TV planning is about power as well as precision

Head of Broadcast Gregor Chalmer’s shares why brands should take a more holistic approach that accounts for TV’s broader, long-term brand-building power.

30/04/2024

The Kite Factory names chief digital and commercial officers

We are delighted to promote Ben Foster to Chief Digital Officer and Jonathan Leech to Chief Commercial Officer.

29/04/2024

Diversifying away from social ads is essential for SME survival

MP for Planning Christian Taylor offers four key considerations for SMEs looking to expand beyond social media into a diversified advertising strategy.

22/03/2024

The Kite Factory names James Smith CEO amid senior restructure

We are thrilled to announce the appointment James Smith to CEO and celebrate three new Managing Partner promotions.

14/06/2023

TKF’s Gabby Krite crowned NDA’s All-Star Hero

We’re thrilled to see Gabby Krite awarded Agency and All-Star Hero at this years NDA Hero Awards!

02/06/2023

Thriving in a transformed working world

In this episode, some of TKF’s digital department sit down to discuss their unique experiences when starting careers in the advertising industry,

31/05/2023

IAB’s Engage 2023: Turning AI from Fantasy into Reality

Digital Account Director Mohini Lakhani shares six key takeaways from this years IAB Engage event.

26/05/2023

From fragmented to cohesive: Unifying creative, media, content and experience for optimal campaign effectiveness

MP for Digital Ben Foster shares the importance of holistic marketing strategies for optimal effectiveness

24/05/2023

Six tips for managing mental well-being in the workplace

Marketing Manager Lucy Prince shares top tips for managing mental well-being at work.

23/05/2023

The Kite Factory continues to expand client roster

We’re excited to welcome new clients Hidden Hearing, Barnardo’s and Maggie’s to The Kite Factory!