Blog Archives

19/05/2020

Why the rules of engagement are more crucial than ever

Why the concept of ‘right person, right message, right time’ is still paramount even during the pandemic.

30/04/2020

Capturing attention & response in a time of media overload

What channels to buy and where brands can find consumers both paying attention and prepared to respond during lockdown.

08/04/2020

We may be all in this together, but not in the same way

The significant differences in attitudes and behaviours of your audiences, and how to create value for them.

08/04/2020

The Kite Factory Names New UK Managing Director in James Smith

TKF promotes Client Service Director James Smith to UK Managing Director.

02/04/2020

Creating growth in the time of Covid-19

Actionable insights for UK media advertisers.

31/03/2020

Outsource for success

How out-sourcing can help brands complete the full-service circle AND level out the industry playing field.

20/03/2020

TV At The Tipping Point? Not for the over-45s

Targeting older TV audiences can increase investment, even in the age of millennials.

09/03/2020

Perfect Match: The LTA appoints The&Partnership and The Kite Factory

Perfect Match: The LTA appoints The&Partnership and The Kite Factory

05/03/2020

Leonard Cheshire appoints The Kite Factory to tell Charlie’s story

Leonard Cheshire appoints The Kite Factory to drive awareness of their #ActuallyICan campaign.

03/03/2020

Challenges Bring Opportunities For Those Willing To Be Bold

Blending art and science to empower digital marketing in a post GDPR world.