Blog Archives
The Kite Factory launches Female Flyers
To celebrate #IWD22 , we’re proud to announce the launch of our all-agency women’s network, Female Flyers.
Performance planning: avoiding ‘analysis paralysis’
In her monthly series with Mediatel, Director of Search Niki Grant shares part two of her guide for performance planning in 2022.
Don’t click on this article
Today, on National Anti-Click-Through Rate Day, Senior Digital Account Executive Maria Tudor shares why CTR isn’t a measure for campaign effectiveness, as featured in IAB UK.
Crisis UK appoints The Kite Factory as UK media agency
We’re thrilled to partner with Crisis as their UK media agency and join them on their mission to drive growth to help end homelessness for good.
Last call for Christmas 2021
This week, we take a look at consumer spending and what to expect as we begin the countdown to Christmas Day.
Could consumer travel budgets be a pot of gold for marketeers next year?
As travel rules continue to return to a new normal, we take a look at what this could mean for marketeers in 2022.
COP26: Client campaign round-up
This week, as the COP26 global climate conference continues, we take a look at some recent client campaigns helping to raise awareness of the urgent issue of the climate crisis.
Fireside: Principles & Practices of Fundraising
Founder Mike Colling joins Jayne George and Adrian Sargeant to discuss fundraising in 2021 in the lead up to their new book release.
Unlocking the high-value heartland of legacy givers
A whitepaper on how to tap into the heart land of high-value legacy givers.
Is anyone paying attention to a word you’re saying?
Actionable insights from Lumen Research’s latest report on measuring consumer attention.