Category Archives: Thoughts
A day with.. Jonathan Blake, AV Investment Executive
JB shares his typical day as an AV Investment Executive at TKF.
Mitigating media inflation in 2022
With the price of media on the rise, we take a look at how to mitigate the impact of inflation in 2022.
Brand purpose in the media agency landscape
This week, Client Account Manager Verity Tennant takes a look at what brand purpose means for both agencies and brands.
Last call for Christmas 2021
This week, we take a look at consumer spending and what to expect as we begin the countdown to Christmas Day.
Could consumer travel budgets be a pot of gold for marketeers next year?
As travel rules continue to return to a new normal, we take a look at what this could mean for marketeers in 2022.
Facebook’s donor tools for advertising: Looking beyond the surface
Digital Planner Buyer Mohini takes a look at Facebook’s latest addition in their host of dedicated fundraising tools.
Marketing in a post pandemic world: Get ahead or fall further behind
Director of Digital Ben Foster shares top tips to ensure your marketing strategies don’t fall behind in the new post-pandemic world.
The future of attribution is data-driven
Digital Account Director Gabby Krite talks through the pros and cons of Google’s latest updates to it’s reporting and attribution.
The importance of culture in a growth minded business
MD, James Smith talks the importance of company culture and building a pleasurable and productive working environment with Startup Observer.
Top tips to execute efficient marketing strategies
Director of Search Niki Grant shares three top tips to execute efficient marketing strategies, designed to reduce churn and increase efficiency.