Blog Archives
Why your digital creative is costing you conversions
MP for Digital Ben Foster shares an insight into TKF’s Kite Studio and the key three areas to look at when an assets framework.
Why it’s the best time to be a media/TV planner
Head of Broadcast Gregor Chalmers on why now is the best time to be a TV planner with New Digital Age.
Why will TikTok be the most important digital marketing platform in two years time?
We hear from the winners of the digital departments recent debate, on why they believe TikTok is the most important digital media platform.
Five opportunities created by the revolution in measurement
MP for Digital Ben Foster shares the key opportunities created by the revolution in measurement.
Event: The New Era of Measurement
Catch up on the highlights and the keynote presentations from our event on the new era of measurement.
Planning for Attention
In this episode, Christian and Lydia sit down to discuss our latest insight report on planning for attention.
What Can Brands Learn About ‘Experience’ From Glastonbury
MP for Strategy Rik Moore dives deep into the key learnings brands should take away from Glastonbury, as originally featured in Advertising Week.
The great Purpose debate
In this episode, Niki, Charley and Christian sit down to discuss whether every organisation needs a brand purpose and their advice when it comes to communicating an authentic ‘why’.
TKF continues winning streak with host of new clients
Following a remarkable year of growth in 2021, TKF is celebrating its continued new business success.
Unpacking the IPA’s Making Sense Report
In this pilot episode, Rik, Niki and Christian sit down to unpack the IPA’s aptly-named Making Sense report and what this means for marketers in today’s climate.