Digital Account Director Simi Gill takes a look at Google Analytics 4 and the key features ensuring data privacy.
This week, Digital Account Executive Jordan Naghten shares some further insight into the story and why it is still continuing to raise eyebrows amongst the public.
This week, Senior Digital Account Executive Maria Tudor shares a no-nonsense guide for those looking to start out in the digital marketing world.
Today, on National Anti-Click-Through Rate Day, Senior Digital Account Executive Maria Tudor shares why CTR isn’t a measure for campaign effectiveness, as featured in IAB UK.
With the price of media on the rise, we take a look at how to mitigate the impact of inflation in 2022.
This week, we take a look at consumer spending and what to expect as we begin the countdown to Christmas Day.
As travel rules continue to return to a new normal, we take a look at what this could mean for marketeers in 2022.
Director of Digital Ben Foster shares his advice on how to maximise quality attention for your campaigns.
Marketing Executive Lucy Prince shares her experience in starting her media career from her bedroom.
We take a look at how different generations have ‘thrived’ or ‘survived’ lockdown and what it means for advertisers as we slowly return to the office.
As prices rise for TV advertising, how can performance-led advertisers mitigate the impact of this inflation on their costs per acquisition?
TKF pick up TAG Brand Safety certification, demonstrating our commitment to providing brand safe campaigns for our clients.